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ECOWAS Launches AfricDeezayn App to Boost Creativity and Talent in West Africa
ECOWAS Launches AfricDeezayn App to Boost Creativity and Talent in West Africa
By: Michael Mike
AfricDeezayn application has been officially launched in West Africa to provide a virtual online space for designers in the subregion to showcase their creativity and talent and interact as a community.
The project, which is a creation of the Economic Community of West African States (ECOWAS), is supported by Japan and the World Intellectual Property Organisation (WIPO).
Speaking at the launch in Abuja on Tuesday, the ECOWAS Commissioner for Economic Affairs and Agriculture, Mrs. Massandje Toure-Litse said AfricDeezayn (a digital tool) will enabled talented designers in West Africa to contribute to the region’s industrial development by stimulating innovation.
Toure-Litse, who was represented by Dr. Anthony Elumelu, said “a design is the intentional creation of solutions with a focus on aesthetics, functionality and user experience. It goes beyond visual appearance to include usability, ergonomics, accessibility and other aspects that influence the way we, as users, interact with a product or service.”
She explained that it can be applied to a range of fields, including graphic design, industrial design, user experience design, user interface design and service design, all with a view to seducing consumers and maintaining their trust.
She noted that AfricDeezayn application developed in collaboration with WIPO and funded by Japan is closely aligned with the vision of ECOWAS to promote technological innovation, job creation and creation of an appropriate environment which will lead to wealth and economic and social progress.
She said the project was in line with ECOWAS Commission’s aims of promoting sustainable and inclusive agricultural, industrial and intellectual productivity, adding that: “This is an opportunity for us to call on the private sector players in our region, particularly those in the Design Community, to take ownership of this tool and use it as a potential vector for innovation and improved productivity.”
On his part, the Senior Director, Department for Trademarks, Industrial Designs and Geographical Indications (DTIDGI), Brands and Designs Sector (BDS), World Intellectual Property Organisation (WIPO), Mr. Marcus Hopperger, said “AfricDeezayn is a bridge between us and the people that are at the core of our institutional efforts. We represent organisations committed to promoting IP as a tool for development and growth. AfricDeezayn opens to us the virtual world of communication, helping our outreach to key stakeholders of the Design ecosystem – designers, small and large businesses, IP practitioners and agents, the academe, women and youth groups – to more effectively address their information needs so that IP rights over designs are protected and the resulting benefits are fully enjoyed by their creators.”
He added that: “They will find in AfricDeezayn an educational hub for learning about design laws, with guides in navigating the process of applying for and registering designs to obtain their protection.
“AfricDeezayn does more than inform. It also shares the stories of many designers, whether young and mature entrepreneurs – their struggles and rewards, their aspirations and journey – these are well-springs of inspiration and motivation for fellow West African artists and design enthusiasts.”
He noted that: “AfricDeezayn is the first platform in West Africa (and most likely the African continent) that is not only dedicated to Designs-related information, it also offers the Design communities in the ECOWAS countries a forum to connect with each other. AfricDeezayn honours the creative spirit of West Africa and its rich cultural heritage – and the men and women forming part of these communities. They deserve a platform through which they can easily get in touch with each other on any design-related issues while being supported in their communication needs.
“Better still, AfricDeezayn allocates space for designers to showcase their creations for optimal online visibility, empowering them to thrive in the competitive world of business and potentially generating commercial possibilities.”
He added that: “As the design communities in West Africa flourish, AfricDeezayn is their get-go tool throughout their creative journey. AfricDeezayn’s strength lies in its ability to enable designers across West Africa and beyond, transcending geographical boundaries. The prevalence of mobile phones in the region and the African continent makes AfricDeezayn a vital resource accessible to all. Recent statistics highlight the remarkable growth of IP activity in West Africa. According to World Intellectual Property Indicators [published by WIPO], the annual growth rates for the number of designs in 2022 were particularly high at the African Regional Intellectual Property Organization (ARIPO) with a growth rate of 49.4% and at the African Intellectual Property Organization (OAPI) with a growth rate of 8.8%. We are confident that progress will continue and that the advent of AfricDeezayn will contribute to the efforts in the region, especially through ECOWAS and its Member States.”
“I encourage everyone to download AfricDeezayn on Google Play and to spread the news. Let us usher in a movement where creativity is celebrated, protected, and empowered, while leveraging available technologies in the process. Today, we are not just launching an app, we are embracing the vast possibilities of virtual communication in mobile form to best serve our design stakeholders,” he said.
Japanese Ambassador to Nigeria, Mr. Matsunaga Kazuyoshi said AfricDeezayn will create great opportunity for development in West Africa, noting that with resources like AfricDeezayn, designers in the ECOWAS region
can achieve great wealth.
He said: “This app isn’t just about information, it’s a catalyst for connection within the global design community.
This innovative platform, the first of its kind, connects designers with
opportunities, funding and businesses, fostering collaboration and a
robust design ecosystem in the ECOWAS region and beyond.”
He added that: “This initiative, born out of the joint efforts of the ECOWAS region
and WIPO, is revolutionising the way intellectual property is understood and used around the world. Its impact extends beyond the region and promises to raise
awareness and practice of design throughout Africa.”
ECOWAS Launches AfricDeezayn App to Boost Creativity and Talent in West Africa
News
2027: I’ll make Adamawa better with my 10-point agenda- Dr Girei
2027: I’ll make Adamawa better with my 10-point agenda- Dr Girei
Dr Salihu Girei, a former Director of Research, Development and Centre of Excellence, Tertiary Education Trust Fund (TETfund), has formally declared interest to contest the Governorship seat in Adamawa under the platform of the All Progressives Congress (APC).
Girei made his intention to govern the state known at a press conference in Yola while unveiling a 10-point agenda for the development of the state.
He said if given the mandate he would impact positively in the state especially at the grassroots.
He listed some of the agenda to include: free and quality education at the primary and secondary levels, healthcare service delivery, agriculture, women and youth empowerment, employment opportunities rural development among others.
Girei promised to provide a special salary package for teachers and 100 per cent review of pension for retirees.
He explained that he is presenting himself to the electorate to vote for in order to provide good governance, saying, he has a lot to offer towards improving the wellbeing of citizens of Adamawa State.
According to him, he contributed enormously to the development of the state and country at large for 33 years as a public administrator, and as a policy maker.
“I was Executive Chairman of Adamawa State Universal Basic Education Board, where I was privileged to transform the education landscape, especially at the basic education level.
“I built at least 5,500 classrooms record. Were able to recruit at least 17,000 teachers in four years.
“We promoted teachers that were lagging behind in promotion. We trained and retrained teachers. We did a lot in terms of supervision of teachers and schools”, he said.
He said, based on those factors, he knows Adamawa well and its challenges and has the capacity to deliver for the citizens.
“There is no ward in Adamawa that I have not been to. I’ve visited all in my capacity as Chairman of SUBEB and Commissioner for LG Affairs”, he said.
Dr Girei earlier visited the APC Secretariat to formally declare his intentions to the party Executives and congratulated them for their emergence as the new EXCO.
In his remarks, Alhaji Hamza Madagali appreciated the visit and assured the party’s readiness to conduct free, fair and credible primary elections across all political offices.
2027: I’ll make Adamawa better with my 10-point agenda- Dr Girei
News
Troops Ambush Terrorist Logistics Suppliers, Recover Items in Borno
Troops Ambush Terrorist Logistics Suppliers, Recover Items in Borno
By: Zagazola Makama
Troops of Operation HADIN KAI have foiled an attempt by suspected terrorist logistics suppliers along the Ngoshe–Ashigashiya road in Gwoza Local Government Area of Borno State.
Security sources said the troops of 82 Division Task Force Battalion, deployed at Ngoshe, laid an ambush at a known crossing point along the route at about 2:20 a.m. on April 24.
The sources said the troops made contact with suspected Boko Haram/ISWAP logistics suppliers conveying items to terrorist elements and engaged them with disciplined fire.
The suspects were forced to abandon the items and fled in disarray.
Items recovered during exploitation of the area include 10 pairs of women’s slippers, 28 sachets of 500g salt, 39 sachets of powdered milk, a motorcycle tube, a pair of joggers, two pieces of clothing materials measuring 10 yards each, two one-litre containers of engine oil and a black shirt.
The sources said no casualty was recorded on the side of the troops, while casualties on the part of the fleeing suspects could not be immediately ascertained.
They added that the troops returned to base at about 6:00 a.m. after completing the operation.
According to the sources, the general security situation across the theatre remains calm but unpredictable, while troops’ morale and combat efficiency remain high.
Troops Ambush Terrorist Logistics Suppliers, Recover Items in Borno
News
Troops Repel Terrorist Infiltration in Kanama, Neutralise Four Insurgents
Troops Repel Terrorist Infiltration in Kanama, Neutralise Four Insurgents
By: Zagazola Makama
Troops of Operation HADIN KAI have repelled a Boko Haram/ISWAP terrorist infiltration into Kanama town, neutralising four insurgents during a swift response operation in Borno State.
Security sources said the incident occurred at about 6:00 p.m. on April 22 when troops of 159 Battalion, deployed in Kanama, responded to sounds of gunfire within the town.
On arrival, the troops reportedly discovered that terrorists had infiltrated parts of the community.
The troops immediately made contact and engaged the attackers with disciplined fire, forcing them to retreat in disarray.
Subsequent exploitation of the general area led to the neutralisation of four terrorists.
One member of the Civilian Joint Task Force (CJTF) sustained injuries during the encounter and has been evacuated for medical attention.
No military equipment was lost during the operation.
Items recovered from the terrorists include two torchlight mobile phones and the sum of ₦21,000.
Security sources said the general situation across the theatre remains calm but unpredictable, while troops’ morale and fighting efficiency remain high.
Troops Repel Terrorist Infiltration in Kanama, Neutralise Four Insurgents
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